Mexico has a rich cultural heritage, and its women have been at the forefront of various artistic and creative endeavors. The country's mature women, in particular, have found a new platform to express themselves through home-made videos, often created and shared on social media platforms like YouTube, TikTok, and Facebook. These videos showcase a range of themes, including cooking, fashion, beauty, and life experiences.
The "casero" style remained popular because it offered a sense of authenticity and relatability that professional productions often lacked. This included everyday settings and unfiltered aesthetics. Digital Consumption Habits videos caseros de mujeres maduras mexicanas 2021