By 2014, Negicco had transcended their local origins to become a national indie sensation. Nakamura saw in them a perfect medium: they are commodities (idols) who exist within a system of intense emotional projection from fans, yet they maintain a specific, polished "image" that separates them from reality.
Philosophical Reflection: The Appeal of the "Tomari" Narrative The "sleepover" ( shinseki nokotowo tomari dakara 3 new
This creates a rewarding cycle: Leave items → Shinseki stays overnight → Get 3 new items the next morning. By 2014, Negicco had transcended their local origins