Perhaps the most radical shift is the collapse of the wall between "consumer" and "producer." In the era of , you are no longer just the audience; you are the algorithm's raw material.

Two hours later, Jaxon was standing in a dusty, forgotten room that smelled of mildew and paper—scents that the olfactory synthesizers in the sims could never quite get right. Mira was there, holding a small, black rectangle. A hard drive.

For a century, meant American (or occasionally British or Japanese) output. Hollywood and Shibuya set the trends; the rest of the world consumed them. That pyramid has flipped.