Because the site distributes copyrighted material without licensing agreements, it operates illegally. To maintain an online presence, the operators utilize several tactics:

"Discover the beauty of Tamil culture with www.isaitamil.com! From traditional music to contemporary art, explore it all. #TamilCulture #IsaiTamil"

The site hosts a significant collection of Bhakti Isai (devotional songs) for temples and Nadodi Isai (folk music) like Gaana and Villupattu, which are ignored by mainstream charts.

Isai Tamil is a digital platform and independent record label focused on distributing and streaming Tamil music, including Tamil MP3s, video songs, and regional content. It serves as a hub for independent artists to publish content and facilitates downloads, with related services offering Tamil movie songs, lyrics, and mobile apps. For more information, visit Isai Tamil Records Isai Tamil Records (@isaitamilrecords) • Facebook - Music